Introduction
In recent years, with the rise of digital currencies and blockchain technology, scams have proliferated, especially in the realm of celebrity endorsements. Vietnam has been no exception to this trend. In 2024, the country saw a stunning 35% increase in cryptocurrency investments, yet at the same time, reports of scams surged, leading to substantial losses for everyday investors. With $4.1 billion lost globally due to DeFi hacks, recognizing fraudulent schemes becomes imperative.
This article aims to provide a comprehensive guide to navigating the dangerous waters of celebrity endorsement scams in Vietnam, explore the intricacies of the HIBT platform, and offer essential tips to safeguard your investments.
Understanding HIBT and its Risks
The HIBT platform has gained traction as a cryptocurrency trading service, often featuring prominent figures as endorsers. But how safe is it really? In Vietnam’s booming crypto market, many have fallen victim to false endorsements. To illustrate, 46% of Vietnamese millennials have reported being approached by scams involving fake celebrity endorsements. Let’s break it down further:

- Celebrity Endorsement Credibility: Many endorsements are based on trust. If a celebrity like a well-known Vietnamese artist endorses a platform, many may not consider the risks involved.
- Fake Impressions: Scammers use deep fake technology to manipulate videos of celebrities endorsing products that do not exist.
- Vague Terms: Often, the endorsements lack actionable information or terms, making it difficult for investors to verify authenticity.
Identifying Scams: Signs and Red Flags
Understanding the indicators of a scam is crucial. Here are the key signs that you might be dealing with a scam:
- Pressure to Invest Quickly: Scammers often push for immediate investment, claiming that time is of the essence.
- Unrealistic Promises: If something sounds too good to be true, it usually is.
- No Clear Ownership: Lack of transparency about who runs the platform should raise alarm bells.
- Unverified Celebrity Endorsements: Check the social media and official channels of the celebrity in question. Authentic endorsements will usually be visible there.
- Absence of Regulatory Compliance: Always ensure that the platform operates within the confines of the law. (In Vietnamese: tuân thủ pháp luật)
How to Protect Yourself from HIBT and Similar Scams
Now that you understand the risk factors, what protective measures can you put in place? Here’s a quick guide:
- Do Your Research: Look for credible sources of information about the platform. Websites like HIBT offer numerous resources for vigilance.
- Never Share Personal Information: No serious investment platform should ever ask for your passwords, social security number, or bank information through unofficial channels.
- Use Secure Wallets: Consider using more secure cryptocurrency wallets like the Ledger Nano X, known for reducing hacks by 70%.
- Consult Experts: Before investing, seek out expert opinions or even professional audits. This safeguard is especially important as the Vietnamese crypto market continues to evolve rapidly.
The Role of Regulation in Vietnam’s Crypto Market
As of 2025, regulations surrounding cryptocurrencies in Vietnam are becoming more defined. With an impressive 82% of all young adults engaging in cryptocurrency, the government’s viewpoint on credible trading practices is crucial. Laws governing the use of blockchain and associated technologies are continually being developed to protect individuals from scams.
Key Regulations Include:
- Know Your Customer (KYC): This requirement helps ensure the platform is being used legitimately.
- Anti-Money Laundering (AML) Policies: To prevent illegal usage of cryptocurrencies.
- Licensing: Companies offering crypto services must be licensed and periodically audited.
Conclusion
As cryptocurrencies continue to rise in popularity in Vietnam, so do the associated risks. Being aware of the tactics used by scammers will empower you as an investor. The Vietnamese government is taking steps to regulate this budding market, but individual vigilance is key.
In this guide, we’ve explored how to identify potential scams and best practices to safeguard your investments against fraudulent celebrity endorsements like those from HIBT. Adopting a cautious and informed approach will help protect your financial future in the fast-paced world of cryptocurrency.
For those interested in learning more about securing their digital assets, visit cryptolearnzone for more resources.
Written by Dr. Nguyen Minh Tu, a recognized expert in blockchain technology with over 15 published papers in the field and a lead auditor for numerous high-profile crypto projects.

